Android apps, according to a new survey by Me2B Alliance, exchange more data with third parties than iOS applications. However, considering Android's tendency to encourage users to make changes, it's unsurprising that protection is lacking in relation to the iPhone.
In contrast to iOS apps, the analysis found that Android apps shared student data with high-risk parties more than twice as much. This was calculated by examining 78 mobile apps from 38 colleges, which represent approximately half a million individuals.
During the course of the study, it was discovered that about 60% of these school applications routinely exchanged data with third parties, which was then submitted to advertisement sites like Google and Facebook.
Furthermore, it was discovered that 91 percent of Android applications shared data with high-risk third parties, although only 26% shared related data. The picture below depicts the level of danger that both platforms' SDKs pose.
It also goes to show how secure the iPhone is and why marketers are so wary of the business.