There are lots of people who are confused about what they should chose between the two of these major mobile operating systems android and IOS. Many of these choices have very little to do with the software's technical capabilities or user's features.  People are naturally attracted to devices that are familiar to them. A person is more likely to buy a device which he or she sees being used by his friends or family members. A person looking for variety may find IOS operating system too bland for his or her taste. With the apple system software, the customer has a choice of just one hardware vendor. With androids and Windows, a customer looking for variety can choose from dozens of hardware makers with a wide range of price, quality and performance levels.