HIGHLIGHTS
- The cartoon was backed by the current 'Atmanirbhar Bharat' strategy
- Amul seemed to call for Chinese products to be boycotted
- That is the history to the two countries' standstill
After a cartoon was issued which appeared to demand a boycott of Chinese products, the Gujarat Cooperative Milk Marketing Federung Twitter account, owner of the Amul brand, was briefly blocked. Sodhi, GCMMF Managing Director, said Twitter had blocked his handle @Amul Coop following a cartoon with the title "Exit the dragon?" by his advertising agent on Thursday night.
The advertisement had the words "Amul Made in India" in the lower right corner.
The animation appeared to support the new "Atmanirbhar Bharat" policy outlined in East Ladakh by Prime Minister Narendra Modi, as well as the call to boycott Chinese products on Indian social media.
On Saturday afternoon the Amul's Twitter handle can be reached, and the post containing the cartoon can also be seen. "Without any official statement obtained from Twitter we don't know why the account has been blocked.... Amul hasn't been protesting against anyone,' says Sodhi.
#Amul Topical: About the boycott of Chinese products... pic.twitter.com/ZITa0tOb1h
— Amul.coop (@Amul_Coop) June 3, 2020
Since last 55 years, the girl's campaign has been going on, and our mascot typically talks about topics that funnily represent the nation's mood, "Sodhi said.
"When this announcement was shared by our advertising agency on June 4, they learned that our Twitter account was being blocked. The account has been restored when we asked Twitter to reactivate, "he said.
"We asked for clarification when we learned this. We don't know why this upheaval happened. There's no official Twitter message on it we have yet received, "he said.
Meanwhile, # Amul began to tendency on Twitter by supporting the company by thousands of users, who blamed India on a micro-blogging platform.
"The dragon and their slaves are terrified that they have restricted their account. Imagine when the Chinese doors will knock our military," said Twitter user Raj. "The dragon 's name will be wonderful.
"We Indians are standing with our business across India," Parth tweeted. "Shocking @Twitter limited Amul briefly due to a call for boycotting of Chinese goods.
